SALESWORKS Exclusive: WordPress Sitemap Plug-In
Monday, August 30th, 2010

Sitemaps were first introduced by Google in 2005, since then they have been implemented by all major search engines including (Yahoo, Bing and Ask). Sitemaps allow you to inform search engines about content on your website. The information you can communicate includes: when it was last updated, how often it changes, level of importance and related URLs. Sitemaps allow search engines to intelligently crawl your site without exhaustively scanning every page for changes.
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At the end of another week of riveting client meetings that have posed many great questions about a variety of topics, these questions are my inspiration for this week’s blog – WEBSITE COPY – What Makes It? What Breaks It?
First impressions do matter, especially when potential customers are visiting your website. Your prospective customers will start making assumptions about your organization at the first glance of your website. If your website has an unattractive user interface or poor navigation, potential customers will immediately leave your website in search of something better.

After an enlightening client meeting this week, I realize there are a number of outlying questions about blogging – especially when blogging B2B.
A quick, linkable reference of the most common terms used in Search Engine Optimization.
